What is brand management?
Brand management is a tool employed by manufactures and owners of intellectual property who want to develop a unique and powerful internet identity. Sometimes, a brand or manufacturer may wish to perform these activities internally. In other cases, outside specialists are calls in.
What is brand management on Amazon?
With respect to Amazon, when a brand contacts us for help, our specific focus is on collaboratively creating an effective Amazon branding strategy, optimized listings while utilizing our in-house design teams and years of on the ground experience. Sometimes this means just a slight tweak to an existing program. Other times, this means creating an entirely new program. Whatever your brands needs we will conduct a full and thorough analysis of the opportunities and problems and provide an honest assessment of the best path forward.
What is Amazon brand registry?
Amazon brand registry is an intellectual property and branding dashboard created by Amazon for manufacturers and IP owners to protect and grow their brand identity. Brand registry provides tools such as counterfeit control, heightened trademark and copyright protection and greater control over brand associated products and listings. We provide assistance to many of our brand partners by enrolling in brand registry, as well as to maintaining brand accounts on and ongoing basis. Seasonal counterfeit control in the fourth quarter is one of our most impactful tools that we can offer to counterfeit sensitive partners.
What do we do?
Product launches
Listing creation
A+ Content and images
Listing optimization
Brand and Product Development
Licensing
Brand registry enrollment
Warehousing and 3PL
Want to know more?
Navigating Amazon and what it means for your brand can be difficult and confusing. Many companies may claim to be Amazon specialists. The proof is in results. Get in touch with us and we would be happy to show you what we can do.